My ideal client is someone who's developing a concept for either communication, marketing or commerce. You could be Carlsberg dreaming up new ways of engaging with your consumers, an event producer planning a workshop or a producer of animation shorts for children's television.
Over the past 12 years, I have developed a number of tools to support individuals, organisations and companies in the development of concepts for the creation of content, stories, products and services.
It's very straightforward. I cover your workspace in lego bricks and playmobil characters and together we map out your concept, capturing and expressing all the motives, conflicts, barriers, journeys of characters and users. You'll get to see 'the wood for the trees'.
Visualizing and mapping out the concept enables stronger collaboration, releasing more creative energy into the actual developing process. By using LEGO and Playmobil, we can explore and clarify the underlying themes of an idea.
Key points:
- you to feel creative whilst being creative
- expresses your concepts into tangible, 2d/3d visualisations
- creates multiple viewpoints, enabling multiple points of view from within your team
- encourages collaboration across your team
- enables you to share the process with onlookers
- broadens the area of focus, so people don’t get left behind
- like therapy, it delves to expose inner meaning whilst remaining fun
- expresses & plots the underlying themes and underlying mechanics that drives a story or user journey
- expresses the ‘engine, filters and showcases’ that are required to drive audience engagement and contribution
- expresses a timeline of a project both production, output and input
- provides a capture (photos) of the process and concept
If you would like to book a session or simply explore what I can do for you, then call me on +45 30332236 or email me at paultyler.dk(at)gmail.com. If you would like to hear what others say about me and my work, then go here.
