Blu
October '09, delivered Cross Media production workshop.
“From new technology to new formats in three steps”
Technology influences format, although past connections aren’t always that obvious. In terms of prediction, the challenge is even greater. By taking a stepped approach and using video from the web, we explore the new phenomena, the new social norms and then if we’re lucky, the potential new formats that could arise. Duration: 1.5 – 2.5 hours.
‘Create the religion then write the bible’
Changing the way cross-media formats are approached from the outdated model of producing the TV show first and then retrofitting an online offering around it. How can we take a step back and create the setting into which a format/brand can then deliver across a range of platforms and media. Duration 1.5 hours
'Capturing your own creativity'
What happens when you capture and share your own process when creating. How can process deliver innovation. What soft steps can we make within an organization to deliver change. Duration: 1 – 1.5 hours.